NEW YORK, NY – May 6, 2015 – Wine lovers and entertainers can now raise a glass to the launch of Sociologie Wine, a collection of elegant, sophisticated and celebratory wines designed to elevate any occasion.

Created to enjoy amongst great company, good music and in a fabulous environment, Sociologie Wine is the new drink of choice to spark wonderful conversation and create new and lasting memories. From the chic white and gold-capped design of each bottle adorned with glamorous sketches to the inviting and lively aroma of rosé and sweet berries, this is a wine perfectly crafted for life’s special moments. Sociologie Wine Founder and CEO, Amy Hampton, turned her passion for entertaining family and friends combined with a background in science and sociology into creating customized drinks tailored for each guest in her very own kitchen in Texas, which soon became a party favorite. Local demands grew for her refreshing, homemade drinks and she began bottling her one-of-a-kind recipe.

Hampton slowly transitioned out of her career in corporate America and moved towards her passion to create delicious tasting wine using fruit and natural ingredients. Hampton began working with a small winery in Mimbres Valley, New Mexico and Sociologie Wine was born, which she says “captures and epitomizes the art and science of entertaining the socially chic.” Hampton noticed the market lacked wine that combined a stylish sensibility so she decided to create her own unique bottle design, parterning with a New York-based designer to create fancy and feminine sketches modeled from pieces in her own closet.

With two signature flavors each with up to 12.5% alcohol by volume – Blushing Rose and Red Berry – the Sociologie Wine collection is a true symbol of taste, style and quality. Blushing Rose is light and floral, with hints of melon and vanilla that perfectly complement a summer birthday soiree or garden shower, while Red Berry encompasses fresh citrus zest, ripe pomegranate and sweet cherry flavor excellent for an evening of fine dining. With summer right around the corner, Sociologie Wine is best served chilled and adds a beautiful touch to your next celebration.



Sociologie Wine is currently available at WalMart, local Texas liquor stores and online, and retails for $12.99. For additional information on Sociologie Wine, please visit


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